Our headline partner: Muc-Off - King's Cup Gravel Festival

Our headline partner: Muc-Off

We want to make the inaugural British Gravel Championships a truly unforgettable event, and we couldn’t do it without our amazing partners. We’re excited to introduce you to all the brands, organisations, and charities we have partnered with through this blog series. Get ready for an unforgettable weekend of incredible gravel cycling, showcases and demos, and festival atmosphere!

We’re excited to say that the innovative Muc-Off is one of our headline partners! Muc-Off will be integral to your King’s Cup experience, so let’s find out more about them! We’ll let them take it away…

At Muc-Off, we’re really into being active. Whether it’s on a mountain, trail or at the skate park, we just love to be outside and going big. We’re obsessed with making the most innovative care and performance products around, so you and your toys can keep running smoothly and looking box fresh.

So what’s the story? It all started way back when Right Said Fred were too sexy for their shirts and Downhill wasn’t even part of the World Cup. Yep, way back in 1991 Rex and Marilyn Trimnell got things started with X-Lite UK.

After designing and manufacturing the world’s first twin crown bicycle fork, Rex created a perfectly pink spray to clean

his kit. Long story short, Rex’s cleaner was the best thing since sliced bread, and it wasn’t long before word got out and Muc-Off was born.

Fast-forward to today and Muc-Off is now the go-to brand for top riders and racers, from EF Pro Cycling to Scott Redding, we’ve got a stack of incredible athletes and teams using our products to keep them at the top of their game. And, in case you haven’t noticed, we do a bit more than our original pink cleaner these days. We have an amazing range of lubricants, sprays, apparel and even antibacterial products – you name it, we’ve got it!

You can expect a professional bike-wash service from Muc-Off at King’s Cup – just what you need to keep your bike squeaky clean after your race in preparation for your next gravel experience! Guess we really have thought of everything…

Articles

News

British Gravel Championships – Race Recap

The inaugural British Gravel Championships at the King’s Cup Gravel Festival got underway early on Sunday morning in the King’s Forest near Bury St. Edmunds, Suffolk. Hundreds of the best racers in the country lined up at the start to battle it out for the British Gravel Champion jersey.

Partners

Our riding partner: Strava

We’re excited to say that the renowned POC is our helmet and eyewear partner! POC will be integral to the King’s Cup experience, providing you with some exclusive opportunities throughout the weekend.

Partners

Our helmet and eyewear partner: POC

We’re excited to say that the renowned POC is our helmet and eyewear partner! POC will be integral to the King’s Cup experience, providing you with some exclusive opportunities throughout the weekend.

Partners

Our official kit partner: Bioracer

We’re excited to say that the world-famous Bioracer is our official kit partner! Bioracer will be integral to the King’s Cup experience, as the official designers of the British Gravel Champion jerseys.