Our official kit partner: Bioracer - King's Cup Gravel Festival

Our official kit partner: Bioracer

We want to make the inaugural British Gravel Championships a truly unforgettable event, and we couldn’t do it without our amazing partners. We’re excited to introduce you to all the brands, organisations, and charities we have partnered with through this blog series. Get ready for an unforgettable weekend of incredible gravel cycling, showcases and demos, and festival atmosphere!

We’re excited to say that the world-famous Bioracer is our official kit partner! Bioracer will be integral to the King’s Cup experience, as the official designers of the British Gravel Champion jerseys.

Bioracer was founded in 1986 by Raymound Vanstraelen, with a clear purpose to measure and study the athlete in motion in order to optimize cycling performance. While the brand has grown since and spread to three continents, their mission remains steadfast and signifies the meaning of their name and the heart of their promise to make you faster.

Their cycling kits are made with climbs, mud, crosswinds and cobbles in mind, acknowledging the importance of every meter of riding from the start line to the finish line. Learning from thousands of racers and races; thousands of medals and podiums, and thousands of club, Olympic and World Championship races, Bioracer has perfected the cycling kit.

Bioracer is making your King’s Cup experience unique by designing the distinctive, athlete-grade British Gravel Champion jerseys – check out the design below!

Articles

News

British Gravel Championships – Race Recap

The inaugural British Gravel Championships at the King’s Cup Gravel Festival got underway early on Sunday morning in the King’s Forest near Bury St. Edmunds, Suffolk. Hundreds of the best racers in the country lined up at the start to battle it out for the British Gravel Champion jersey.

Partners

Our riding partner: Strava

We’re excited to say that the renowned POC is our helmet and eyewear partner! POC will be integral to the King’s Cup experience, providing you with some exclusive opportunities throughout the weekend.

Partners

Our headline partner: Muc-Off

We’re excited to say that the innovative Muc-Off is one of our headline partners! Muc-Off will be integral to your King’s Cup experience, so let’s find out more about them! We’ll let them take it away…

Partners

Our helmet and eyewear partner: POC

We’re excited to say that the renowned POC is our helmet and eyewear partner! POC will be integral to the King’s Cup experience, providing you with some exclusive opportunities throughout the weekend.